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Industry: FinTech
Role: Product Designer
This case focuses on designing settlement account management and allocation workflows for a FinTech trading platform.
The goal was to simplify complex financial setup flows, reduce manual configuration, and enable automation through reusable allocation templates, while maintaining accuracy, compliance, and scalability.
Research
Key Insights
Settlement account structures vary widely between clients, so only essential fields should be shown by default, with advanced and custom fields revealed on demand.
Allocation logic must support both manual control and automation, without increasing setup complexity.
Unified settlement setup + allocation templates drove higher automation, faster setup, and stickier cross-module usage.
SETUP COMPLETION
Before: 35% → After: 63%
+28 pp
ACTIVATION TIME
Before: 44 m → After: 24 m
-45%
AUTO-ALLOC TRADES
Before: 30% → After: 71%
+41 pp
Support tickets
Before: 8 → After: 3
-62%
Before: last 90 days offline; After: first 90 days in-product. Medians; normalized/anonymized.